All PVM products are Smart Foods. Smart Foods are scientifically produced to provide quality nutrition in a tasty and convenient formulation. Scientific care went into the development of the products and the careful selection of ingredients and suppliers.
The PVM Food Supplement – the first cold water soluble meal replacement to combat severe cases of malnutritio.
PVM launched PVM Mealie Meal Mix, the first pre-cooked, enriched maize meal product in SA and the world – with the focus on counteracting Protein – Energy – Malnutrition-associated diseases e.g. Kwashiorkor, Marusmus, Pellagra and Immune compromised patients.
PVM launched the Octane Gel one of the first energy gels containing protein.
Octane and Reignite became one of the first specialised energy and recovery drinks containing new scientifically proven whey derived protein peptides.
PVM teamed up with Sport Science Lab (SSL) in California, USA and also opened SSL South Africa. Sport Science Lab is a leader in the field of rehabilitation and performance training.
PVM launched the World’s Original Energy Bar® in the retail market originally developed in the early 1970’s for military personnel in combat.
PVM was the first company to include a combination of carbohydrates and proteins in energy and recovery drinks.
A decade later, this novel approach – including protein in energy and recovery – has become a widely accepted norm.
PVM launched its Performance Training & Nutrition (PTN) division. The PTN division focuses on individualised, periodized and synchronised performance training and nutrition.
PVM became one of the first companies subcontracted to condition professional rugby players competing in the International Super Rugby Competition.
The final prototype of ground-breaking new technology to test, train and rehabilitate athletes, developed by the PVM and Sport Science Lab (SSL) team is completed.